"Promote This!"
L&O, Episode 19.18
Production number: 190??
First aired: 29 April 2009
  th of 456 produced in L&O  
th of 456 released in L&O
  th of 1185 released in all  
Written By
Christopher Ambrose & Richard Sweren

Directed By
Michael W. Watkins


Detective Lupo and Bernard's investigation into a series of hate crimes against Hispanic men leads to controversy.


Main cast

Recurring cast

Guest cast


Peconic; Peconic High School; Honduras; Beaner Hunt; Rey Alvarez; Tegucigalpa; Ellen McCoy


There's a solution. It's called a depression. Believe me, all those illegal immigrants are heading home.

–Cyrus Lupo

Mrs. Moore, there are some people whom lying comes naturally to. You're not one of them.

–Kevin Bernard

Cyrus Lupo: Found his wallet... Rey Alvarez.
Kevin Bernard: What country's he from?
Cyrus Lupo: Detroit, Michigan.

Justice isn't a finite resources. Just because it's given to someone doesn't mean it'll be denied to someone else. But if it is denied to one, it will be denied to all.

–Jack McCoy

Background information and notes

Background information and notes

Previous episode:
"Anchors Away"
"Promote This!"
Law & Order
Season 19
Next episode:
"All New"
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